50’s Grill

Rebrand

To create an outdoor recreation brand that has a strong identity that translates well across different product types.

Objective

Date

Spring 2024

Before

After

50's Grill is a 1950's diner-themed restaurant located in Brooklyn Center, MN. They offer an immersive atmosphere and nostalgic food that aims to bring a piece of history to the modern day.

Though they are a local restaurant, they aim to reach an audience beyond just Brooklyn Center residents.

50's Grill combines nostalgic elements, such as checker patterns and vinyl records, along with modern shapes and colors to create a unique identity that utilizes the best of both worlds.

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Genero

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Bakken Center